Meeting with potential clients is a necessary part of legal marketing. If you want to have good, productive meetings you need to prepare in advance. In this video (shot in the parking lot before an actual meeting) we discuss the four key components to legal marketing meeting preparation.
Asking yourself these four key questions before you go into the meeting will help you be prepared and focused.
Preparation is critically important to legal marketing. Following these steps will help you stay focused on your goals and the goals of your prospective client.